Journal of Consumer Psychology
The official journal of the Society for Consumer Psychology
Lwarence Erlbaum Associates
2006/01/01
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登録番号 | M00015560 |
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雑誌コード | Z00000224 |
和洋区分 | 洋雑誌 |
雑誌名,シリーズ名 | Journal of Consumer Psychology The official journal of the Society for Consumer Psychology |
各号 - 年月次 | 2006/1 |
各号 - 巻号 | Vol.16 No.1 (61) |
発行頻度 | 季刊 |
出版者 | Lwarence Erlbaum Associates |
分類記号1 | 675.05 |
各号 - ページ | 1-100p |
ISSN1 | 1057-7408 |
各号 - 保管場所コード | 26 二階集密書架 |
内容細目1 | EDITORIAL:Durairaj Maheswaran |
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内容細目2 | RESEARCH DIALOGUE:The 30-Sec Sale:Using Thin-Slice Judgments to Evaluate Sales Effectiveness Nalini Ambady,Mary Anne Krabbenhoft,and Daniel Hogan/Let the Clips Fall Where They May Joseph W.Alba/When Should Consumers and Managers Trust Their Intuition? Frank R.Kardes/The Role of Thin-Slice Judgments in Consumer Psychology Laura A.Peracchio and David Luna |
内容細目3 | RESEARCH ARTICLES:Malleable Mental Accounting:The Effect of Flexibility on the Justification of Attractive Spending and Consumption Decisions Amar Cheema and Dilip Soman/Effects of Culture,Gender,and Moral Obligations on Responses to Charity Advertising Across Masculine and Feminine Cultures Michelle R.Nelson,Frederic F.Brunel,Magne Supphellen,and Rajesh V.Manchanda/Images of Success and the Preference for Luxury Brands Naomi Mandel,Petia K.Petrova,and Robert B.Cialdini/Evaluations of Moderaterly Typical Products:The Role of Within-Versus Cross-Manufacturer Comparisons Hyeong Min Kim/Keeping the Body in Mind:The Influence of Body Esteem and Body Boundary Aberration on Consumer Beliefs and Purchase Intentions Jose Antonio Rosa,Ellen C.Garbarino,and Alan J.Malter |
内容細目4 | RESEARCH NOTE:Self-Presentational Effects in the Implicit Association Test Sandor Czellar |